To help us understand the distribution methods of films we looked at how recent films had marketed themselves. In the age of social media we decided to create a website as this is one of the most common ways in which film companies distribute their products. The website includes information about our film including an outline of the plot, information about the actors, photographs taken during filming, posters, videos and contact details. Our website included inks to our social media pages (Instagram and Twitter account).
In creating three posters we were able to start to understand how to make posters be visually appealing to our target audience. We created an establishing poster of a truck depot which allows audiences to have a sneak peek into what is to come in the film. The second poster is an individual poster and we did this because many distributors of films create posters that only feature the main character, who is usually played by a big actor/actress. An example of this would be for the film Ad Astra, which had three individual posters, which all had Brad Pitt in them. The third poster is the final poster for the film and it focuses on all the main characters.
Amazing work, Ross! Great creativity and initiative that goes well beyond the brief in making platforms for marketing your film.
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